The Builders Association
w/ Andrew LeClair as LeClair Lucas
Visual identity, website (2015)A website for the multimedia theater company The Builders Association, the NYC-based, Obie Award–winning crossmedia performance company. The site features dynamic type-image and image-image relationships that reference the projection-based visuals found in the Builders’ performances, while at the same time offering a linear, print-inflected viewing experience.
CREDITS
- Development support by Yeon Hak Ryoo
- Co-designed w/ Andrew LeClair as Leclair Lucas
TYPE
Dia by Lauri Toikka & Florian Schick (Schick-Toikka)
![](https://freight.cargo.site/t/original/i/d0a7387ca18ab4b1daac46d8d9ef441f054e1101e994622ee5926748ffb59439/builders-.jpg)
![](https://freight.cargo.site/t/original/i/b8a4a4d4de51800fbbfa56e86aac56c787d7a448c8cf42425f466c3fe5bc7ef6/builders-2.jpg)
![](https://freight.cargo.site/t/original/i/2f6f63fc13ad294bd9cae4dfaf4fe125d33c945e4fe4a02366a8679f5d6fb822/builders-3.jpg)
![](https://freight.cargo.site/t/original/i/eff673e2551c27a6659d1dfd78725fc265e34d082ff5bbd9bbbedd99b5e216a3/builders-5.jpg)
![](https://freight.cargo.site/t/original/i/97d720e5396b169b264c94a8e9e03dad4f7e4fe162fa0b61f21ae0e7dee7c3fc/builders-4.jpg)
![](https://freight.cargo.site/t/original/i/b29e842db270382d790abde29ba9901f1cb34ce81c07ea743e830b28312fd836/builders-6.jpg)